Studies show that 75% of consumers have admitted to judging a company’s credibility by the design of their website.
Are you designing a website for your business? What questions do you have about the process? How would you like your information to be presented to your potential customers.
Knowing where to start can be the hardest part of designing a website.
Keep reading to learn more about what questions to ask when designing a website:
Is the Design Mobile-Friendly?
An increasing number of consumers are visiting websites and making purchases directly from their smartphones. You may have an excellent website on a laptop but it is important for it to be functional for mobile devices as well.
While the information you put on the website is vital to its success, the layout should be a priority as well. Viewing both and testing how easy it is to interact with on a phone can help the mobile experience be improved for your future customers.
What Is the Purpose of Your Website?
Is your website selling your product or service? Will you use it to gain insights about your customers?
Determining what area you would like to focus on is the first step. After you decide that, you can begin to pave a clear path to lead your customers there. Designing a website that merely displays what your business does won’t lead to action by the consumer. Gaining information or action from them is key to moving forward in the sales process.
Focusing on the purpose of the website can help prevent you from adding information that doesn’t fit the overall goal of the site. This will keep a more simple and minimal design that doesn’t overwhelm a first-time visitor.
What Does the SEO Strategy Look Like?
An important question to ask your web designer is how they plan on getting your website to rank high in searches. You want to hear about proven strategies they will use to boost your business’s lead generation so that you can turn website visitors into customers.
Something as simple as the loading time of your website can make a difference in a customer engaging or leaving the site.
Research More About What Questions to Ask When Designing a Website
Research, research, research. Being prepared when you begin designing your website is extremely important and researching what other companies ask is one way to get more prepared.
Getting tips and information from the ones that are designing websites will help you get a better idea of what your final website product can look like.
Get Started Today
Now that you know what questions to ask when designing a website, you can get started today. Focusing on the experience that you want to give your customers when they interact with your site will help drive the design of your website. Visit the rest of our website for more informational articles like this one.